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    Marketing

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  • Areas of Study Within Marketing

  • Academic and Professional Organizations

  • Marketing Material Resources

  • A Marketing Mix Simulation

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  • Welcome Message

  • Academic and Professional Organizations

  • Project Management Material Resources

    Tutorials

  • Avoiding plagiarism
  • Marketing Material Resources
    The following are some resources for marketing material that might be of interest to those taking marketing classes:

  • Alexa - Web site tracking and analysis from Amazon (www.alexa.com)
  • Executive Planet - very useful information for those involved with international marketing (www.executiveplanet.com)
  • KnowThis (www.knowthis.com) - Of particular note, see the multi-part "textbook-quality" tutorial titled "Principles of Marketing".
  • MyCustomer.com (www.mycustomer.com)
  • QuickMBA (www.quickmba.com)
  • SalesAndMarketing.com (www.salesandmarketing.com)
  • SellingPower.com (www.sellingpower.com)
  • United States Small Business Administration (www.sba.gov). See the marketing material currently available at www.sba.gov/category/navigation-structure/starting-managing-business/managing-business/running-business/marketing
  • Wikipedia (multiple, including http://en.wikipedia.org/wiki/Marketing and http://en.wikipedia.org/wiki/Marketing_research)
  • World Advertising Research Center (www.warc.com)
  • World Factbook (https://www.cia.gov/library/publications/resources/the-world-factbook/index.html)
  • World Trade Organization (www.wto.org)
  • VALS (Strategic Business Inisights) (www.strategicbusinessinsights.com/vals/)

  • North American Industry Classification System (NAICS) (www.census.gov/epcd/www/naics.html)

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